More than a decade creating interactive experiences that people love, with experience from agency to hardware startup to global technology giant.
With a background in both engineering and fine art, I offer clients a unique perspective. I bring creativity, a solid understanding of technology, and experience of facilitating collaboration across disciplines.
“Giles is genuinely one of the smartest, nicest and most collaborative people I’ve worked with. He also brings together the holy trinity of skills for a user experience strategist: engineering, fine art and digital understanding. I would wholeheartedly recommend him.”
— Tom Adams, Experience Centre Leader, PwC UK
I have held Head of UX roles in some of the UK's most innovative digital and integrated agencies. Ten years of agency experience has given me an innate understanding of what motivates consumers – what makes someone connect with a brand. I have delivered iconic digital experiences for some of the world’s biggest brands, including Porsche, The Beatles and Foot Locker's award-winning Sneakerpedia.
- Leading the design of world-class multichannel experiences.
- Managing, guiding and developing talented UX teams.
- Developing UX strategy that delivers on business objectives.
- Developing insight through user research, analytics and testing.
- Championing design integrity, creativity and innovation.
- Lean UX and agile.
Honours & Awards
‘Sneakerpedia’, Cyber Lions (Gold), Cannes Lions 2011
Bloomberg New Contemporaries, 2005
I am a great believer in the power of design thinking to make technology human – what can be achieved through a resolute focus on users’ needs.